Research
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General ItemSecurity and Privacy
The BIT faculty actively engage in research on security and privacy issues facing businesses and society. Research in this area includes studying, how GDPR consent requirements affect business performance, how the way consent choices are presented affect privacy decisions, whether security fear appeals are effective if they interrupt tasks, how multilevel privacy decisions are made, and how to predict users’ susceptibility to phishing, among other topics.
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General ItemHealth Information Technology & Service Operations
The BIT faculty actively engage in research for social good in areas such as healthcare information technology and service operations. Research in this area includes how to use information technology to improve people’s health by understanding how different people respond to fitness technologies (e.g., Fitbit), how information technology can be used to improve women’s health in developing countries, how to best position assets in disaster situations, and how to partner people who are resource limited with medical legal assistance, among other topics.
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General ItemArtificial Intelligence
The BIT faculty actively engage in research on the use and deployment of artificial intelligence, machine learning, and deep learning to solve problems of interest to business and society. Research in this area includes developing text analytic approaches to study how customer agility affects product performance, mining user generated content to find product defects, and text mining news articles to predict financial performance of firms, among other topics.